03 — Case
Balqees Abaya TikTok
Social Media · 2022 · Balqees Abaya
Project
Organic TikTok channel setup, branding, and publishing for a UAE abaya brand — 1,158 followers and a 58.9K-view top video.
The challenge
The brand needed a TikTok presence that looked native, modest, and commercial without paid boosting on every post.
What I did
- Created and branded the business TikTok account.
- Uploaded scheduled videos with captions and trending hashtags.
- Used performance signals to refine hooks and posting cadence.
Results
- 1,158 followers
- 3,074 likes
- Top video 58.9K views